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The purpose of this paper is to explore the prospect of using neurophenomenology to understand, design and test phygital consumer experiences. It aims to clarify interpretivist approaches to consumer neuroscience, wherein theoretical models of individual phenomenology can be combined with modern neuroimaging techniques to detect and interpret the first-person accounts of phygital experiences.

The argument is conceptual in nature, building its position through synthesizing insights from phenomenology, phygital marketing, theoretical neuroscience and other related fields.

Ultimately, the paper presents the argument that interpretivist neuroscience in general, and neurophenomenology specifically, provides a valuable new perspective on phygital marketing experiences. In particular, we argue that the approach to studying first-personal experiences within the phygital domain can be significantly refined by adopting this perspective.

One of the primary goals of this paper is to stimulate a novel approach to interpretivist phygital research, and in doing so, provide a foundation by which the impact of phygital interventions can be empirically tested through neuroscience, and through which future research into this topic can be developed. As such, the success of such an approach is yet untested.

Phygital marketing is distinguished by its focus on the quality of subjective first-personal consumer experiences, but few papers to date have explored how neuroscience can be used as a tool for exploring these inner landscapes. This paper addresses this lacuna by providing a novel perspective on “interpretivist neuroscience” and proposes ways that current neuroscientific models can be used as a practical methodology for addressing these questions.

Prior to 2020, University of California, Los Angeles (UCLA) Library's research services spanned multiple service points. Multiple locations were staffed by Library Student Research Assistants (LSRAs) and each location was supervised independently. While efforts to increase collaboration had been underway, much of the work and services remained siloed and often duplicated training and service hours.

With the onset of coronavirus disease 2019 (COVID-19), UCLA Library rapidly transitioned from entirely in-person to entirely online services. With multiple service points pivoting, UCLA was redundant to have multiple online desks providing Zoom appointments and that quickly became apparent. Moreover, transitioning in-person student work to remote work was paramount to providing both normal services to users and allowing LSRAs to keep jobs during a time of uncertainty and insecurity.

While the authors' original consolidation of services and implementation of shared supervision was a result of the pandemic and primarily involved online services, the authors have maintained this shared approach and collaborative vision in returning to in-person services. For the past year, the authors have offered shared in-person (at two library locations) and online services. As subject-specific library locations begin to reopen their desks, the authors continue to identify ways to leverage shared supervision and a robust referral model for those on-site services while negotiating student staffing and the need for both general and subject-specific services.

The authors present a novel approach to peer-to-peer teaching and learning and research services and shared student worker supervision with services coordinated across multiple locations and disciplines within a large academic library serving a large student population.

A TRACE of acrimony has tinctured some recent letters published in these pages. The head and front of the offence seemed to be that the author of the first serious British book on work study failed to recognise the existence of the Institute of Industrial Technicians. Let us preserve a sense of proportion. At the worst it was probably no more than an oversight understandable enough in an author writing a technical work while immersed in the daily duties of his calling. Per se, the fact does not affect the Institute in the slightest degree.

AS an aircraft flies through the atmosphere it is heated kinetically owing to its forward velocity. For subsonic speeds the effect is hardly measurable, at M= 1 ·5 it is definitely measurable and as there is a rapid change with speed it soon becomes necessary to include kinetic heating in the design conditions for an aircraft structure. All other conditions that are present at lower speeds have still to be retained and it becomes a matter of adding heating conditions to an already large number of conditions. The same approach must be used of preparing a design envelope on which appropriate factors have to be applied. In doing this it should be appreciated that there are two distinct effects of heating, one is the steady temperature condition associated with sustained steady flight conditions, the other is the rapid change in temperature and associated structural stresses and distortions when the aircraft changes speed or height. Considering first the steady temperature condition, it is evident that this can only arise in practice after a fairly long time at the particular flight condition to which it applies and that intermittent departures from it will not have a significant effect. The aircraft speed that has to be selected must of course be one that might reasonably be expected to be sustained occasionally for moderate periods, although perhaps not quite long enough to reach equilibrium. There is a comparable case in the normal strength requirements for gusts. The design gust has to be associated with an appropriate aircraft forward speed namely ‘Design Cruising Speed’. It is suggested that exactly the same speed be used to determine the steady temperature conditions with no further safety factor, and that all static and fatigue strength conditions be satisfied with full safety factors at this temperature condition.

Freeman Distribution Ltd, one of the UK's leading suppliers of performance materials, has recently signed an agreement with Manchester based Anchor Chemical (UK) Ltd, for the distribution within the UK of Anchor's epoxy curing agents, reactive diluents and resin modifiers.

ON THE DAY that this leader was being written (for between then and publication day is quite a long time) the Bank rate went up for the fourth time in a short period. By the time these words are offered to the reader, the rate might go up again.

The purpose of this paper is to investigate the applicability of the LS-DYNA software using a Lagrangian formulation in the jet formation, flight and penetration of improvised explosively formed projectiles (EFPs). Numerical results dealing with different properties of the EFPs have been validated with a significant number of field tests.

2D and 3D Lagrangian models, using different material definition, are developed to reproduce the field-measured characteristics of copper- and steel-made EFPs: projectile size and velocity. After validation, the model has been extended to analyse the penetration features. Two different plasticity models have been used to describe the steel target, Plastic-Kinematic and Johnson–Cook.

Despite the difficulty in characterizing a non-industrial artefact, the results show that both Lagrangian models (2D and 3D) are able to simulate the projectile size, velocity and penetration capability with errors less than 10 per cent when using the Johnson–Cook material model for both liner and target.

These data can be used to test the penetration ability of improvised EFP’s against different targets, i.e. light armoured vehicles.

There are no references that address the application of the Lagrangian simulation of non-industrial EFPs and its validation with field tests, including penetration assessment.

The purpose of this paper is to examine the determinants that affect international capital flows (ICF) toward the Spanish real estate market over the period 1995 first quarter to 2017 fourth quarter.

VECM methodology is used to analyze time series and panel methods using pooled EGLS regression.

VECM parameter results for construction and real estate activities sectors, quickly suggesting a stable performance of capital flows toward Spanish real estate sector that the short-term fluctuation of foreign investment results contributes to the long-term equilibrium relatively soon. By applying the Monetary theory of Johnson, the model identifies a relevant role of M3 explaining capital flows to real estate, together with the lagged variables of construction and real estate activities capital flows, Spanish real interest rate and Spain’s economic growth rate; they are the significant determinants on capital movement to Spanish real estate sector. Interestingly, Spanish housing prices as an exogenous variable, directly, significantly and negatively affect real estate capital flows in all cases as a way to capture the assets price bubble.

Findings highlight reasons affecting capital flows to real estate and construction activities to Spanish sectors which allow capital Funds to take into account those drivers in their investment decisions.

This paper is the first attempt to analyze the determinants of ICF to Spanish real estate market; it has a significant meaning for both Spanish economy and international investors.

background OVER THE LAST FIVE YEARS, SPENT IN EITHER INDUSTRIAL research or training, I have tried to find a low‐risk training method which relates the individual to his primary industrial group. The search inevitably led me to the various types of sensitivity training, all of which were distasteful (I can find no other word), because of the amount of deeply personal analysis that took place and its effects on certain people.