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This paper aims to extend the current knowledge about how food neophobia and food technology neophobia can influence whether consumers choose fish farmed with insect-based flours (FFIF).

The authors used an online survey questionnaire and a sample of 567 young Italian adults. The answers were analysed using fuzzy-set qualitative comparative analysis and structural equation modelling.

Both methodologies highlighted the relevance of food technology neophobia in influencing consumers' attitudes and intentions, even when foodstuffs were not produced through technology-intensive processes.

Despite being focussed on a sample containing people of similar ages and food cultures, this study offers evidence that it is not necessarily the technological level of a food production process that sparks feelings of technology-related neophobia. Thus, this study highlights the importance of consumers' perceptions of foodstuff choices.

The findings provide valuable insights into how informative campaigns should address the problem of increasing the acceptance of novel foods, such as FFIF.

The present study provides empirical evidence that food technology neophobia can influence whether consumers choose FFIF. Furthermore, using a mixed-method approach is novel in the field of new foods.

The role of creativity in marketing has great importance. In this chapter, the authors discuss the role of creativity in the sports context. The authors discuss creativity and then move onto the various contexts in sports that could be covered. This looks at the worlds of traditional and extreme sports along with a brief exploration of the burgeoning area of esports. The authors then draw from some creative principles that are worth keeping in mind before moving onto future areas that could be covered. The authors hope that this will be useful for practitioners and researchers who are interested in not just creativity, but also the exciting opportunities in sports. In short, the authors hope this provides inspiration for those wishing to explore these areas further. Creativity is a powerful thing, and sport is an area full of potential. As such, the authors believe that these two are a pairing worth exploring more.

The purpose of this paper is to provide a better understanding of golf tourism in a Mediterranean golf resort located in Italy. Based on a systematic literature review, this research develops and tests a context-specific “integrated model” in order to shed further light on the complex discordance in the literature with new empirical data. Furthermore, the present study attempts to establish a framework to provide a better understanding of golf tourism behavior in terms of specific segmentation profiles. This will contribute to a more targeted approach to marketing and promotional activities.

This study applied structural equation modeling to verify the path relationship of golf tourists quality, perceived value, satisfaction and behavioral intention. The final step was to include the suggested moderator variables (age and playing experience) into the model in order to gain further insights. Furthermore, multiple group analyses were calculated in comparing two sub-samples.

This study provides an improved understanding of the role of quality, perceived value, satisfaction on behavioral intentions in golf tourism. Four out of the six hypotheses of the study were confirmed. Precisely, perceived value did not have a direct significant effect on behavioral intentions and quality was not significantly related to overall satisfaction. The empirical results suggest that all three variables appear to have a direct effect on golf tourists’ behavioral intention. Satisfaction was determined to be the best predictor, followed by quality and perceived value. Furthermore, the moderating variables exert a significant influence on some of the proposed relationships.

First, the current model explores the impact of only two moderator variables of golf tourists such as age and years of playing experience. Second, the study is limited to a Mediterranean destination; the analysis and measurements should thus be replicated in different contexts to test their adaptability to different golf tourism destinations. Another important limitation is the cross-sectional nature of the data.

This research provides important insights the ability to generalize this chain of effects across golf tourists under significantly different conditions. Furthermore, it has important implications for managers of companies that have plans to implement adequate market segmentation strategies in order to expand their business. Based on the finding it is crucial for managers in the golf industry to focus on perceived value for young tourists golfers and on quality for experienced golfers. Managers should customize relationship management programs and develop promotional and pricing strategies for younger golf tourists and exclusive quality services for more experienced golfers.

As urban lifestyle life becomes more prevalent in modern society, golf tourism relaxes and gives back a sense of calm and peace of mind to the players. Escape from everyday demands and duties is another classic travel motive; many want to get away from the stress and boredom of their daily lives and fill their holidays with a range of exciting and new physically challenging experiences. Therefore, it can be seen that the term of environment conservation improve the sustainability of golf sport tourism in a Mediterranean destination.

The inclusion of moderating variables in the proposed model is one of the unique aspects of this research. Dealing with the different groups of golf tourists, the authors put the emphasize on the importance of using two types of appropriate tools: on the one hand, grouping tools which are appropriate to the tourism consumption (demographic variables), and on the other hand, grouping tools which are appropriate to the study of the sports market (years of a plying experience). Combining these two types of criteria will lead marketers to more accurate analysis of golf tourists’ behavior.

This study explores policies of collaborative governance between public and private actors through a specific case that sees the development of city areas previously abandoned or landlocked. It employs the case study methodology, analyzing the specific case of San Vincenzo’s Pier in the port city of Naples. The analyzed case reveals that a collaborative public–private approach might overcome typical bureaucratic-public hurdles to the development of cities, especially their abandoned areas.

Cases of public–private collaboration have strongly increased in the last decade in order to overcome classic public failure and to develop a more participated form of governance; therefore, the research question is aimed to understand which are the possible policies to put in action for an effective collaborative governance among public and private actors. It offers practical implications for public managers by demonstrating that the development of policy networks, comprising both public and private actors, is necessary for developing new ideas and for overcoming typical limits of both private and public administrations.

The viscous finite volume lambda formulation is presented. The suggested technique is apt to compute viscous flows with heat fluxes. The inviscid terms are evaluated by means of the non‐conservative, very accurate upwind methodology, known as the finite volume lambda formulation. The diffusive terms, on the contrary, are approximated by a central scheme. Both methods are characterized by a nominal second order accuracy in space. Efficiency is enhanced by means of a multigrid technique which directly combines each grid level with each stage of an explicit multistage time integration technique. A laminar viscous flow about a NACA 0012 airfoil and a turbulent one about a RAE 2822 airfoil have been computed as well as the two‐ and three‐dimensional turbulent flows inside the Stanitz elbow. The computed numerical results are in very good agreement with well assessed published numerical or experimental results. The suggested multigrid technique allows significant work reductions for laminar as well as for turbulent flow computations.

A regression kink design (RKD or RK design) can be used to identify casual effects in settings where the regressor of interest is a kinked function of an assignment variable. In this chapter, we apply an RKD approach to study the effect of unemployment benefits on the duration of joblessness in Austria, and discuss implementation issues that may arise in similar settings, including the use of bandwidth selection algorithms and bias-correction procedures. Although recent developments in nonparametric estimation (Calonico, Cattaneo, & Farrell, 2014; Imbens & Kalyanaraman, 2012) are sometimes interpreted by practitioners as pointing to a default estimation procedure, we show that in any given application different procedures may perform better or worse. In particular, Monte Carlo simulations based on data-generating processes that closely resemble the data from our application show that some asymptotically dominant procedures may actually perform worse than “sub-optimal” alternatives in a given empirical application.

The objective of this study is to examine current business and management research on “Industry 4.0 base technologies” and “business models” to shed light on this vast literature and to point out future research agenda.

The authors conducted a bibliometric analysis of scientific publications based on 482 documents collected from the Scopus database and a co-citation analysis to provide an overview of business model studies related to Industry 4.0 base technologies. After that a qualitative analysis of the articles was also conducted to identify research trends and trajectories.

The results reveal the existence of five research themes: smart products (cluster 1); business model innovation (cluster 2); technological platforms (cluster 3); value creation and appropriation (cluster 4); and digital business models (cluster 5). A qualitative analysis of the articles was also conducted to identify research trends and trajectories.

First, the dataset was collected through Scopus. The authors are aware that other databases, such as Web of Science, can be used to deepen the focus of quantitative bibliometric analysis. Second, the authors based this analysis on the Industry 4.0 base technologies identified by Frank et al. (2019). The authors recognize that Industry 4.0 comprises other technologies beyond IoT, cloud computing, big data and analytics.

Drawing on these analyses, the authors submit a useful baseline for developing Industry 4.0 base technologies and considering their implications for business models.

In this paper, the authors focus their attention on the relationship between technologies underlying the fourth industrial revolution, identified by Frank et al. (2019), and the business model, with a particular focus on the developments that have occurred over the last decade and the authors performed a bibliometric analysis to consider all the burgeoning literature on the topic.

The excessive consumption of alcohol in numerous countries in the world, combined with the progressively younger age of the consumers, made it necessary for companies to use instruments of communication aimed at the development of consumption responsibility, so as to prevent reckless behaviour and the health risks thereto associated. The purpose of this paper is to assess the visibility and effectiveness of responsible consumption messages used for the sale of the product “beer” (on packaging and in advertisements); the study used a sample audience made up of teenagers and young adults from southern Italy.

The methodology used was that of the focus group. Three interview sessions were conducted, one dedicated to teenagers, age 16–17 years, and two dedicated to young adult panels, age 20–24 years. A ten-question questionnaire was designed prior to the conduction of the focus groups, and it was used in all the sessions.

The study shows the weak efficacy of the “drink responsibly” communication campaigns carried out by beer manufacturers. The totality of the interviewees failed to remember the existence of the “drink responsibly” messages and, even after supplementary visual stimulation, they were mostly disinterested, defining the fact that companies from the alcoholic drinks industry carry out consumption awareness campaigns as an out-and-out nonsensical contradiction.

The survey draws attention to the perception by young audiences of the more recent “drink responsibly” communication campaigns carried out by beer manufacturers, aiming at encouraging a more responsible attitude to alcohol consumption. There still are not many such inquests aimed at determining the response of young people to the use of slogans and commercials connected to responsible drinking in the literature; therefore, this study aimed at filling this gap. In fact, the authors believe this study is important for assessing the effectiveness of such instruments for achieving greater responsibility in the use of alcoholic drinks, so as to develop better awareness in the ranks of youths. Among the new communication strategies that were proposed to the participants, there were video commercials containing responsible consumption messages and the new prohibition marks placed directly on the product labels.