Optimal Platform Role(s)
Winning Through Platforms: How to Succeed When Every Competitor Has One
ISBN: 978-1-80455-301-5, eISBN: 978-1-80455-298-8
Publication date: 10 December 2023
Citation
Moser, T., Bloom, C. and Akhtar, O. (2023), "Optimal Platform Role(s)", Winning Through Platforms: How to Succeed When Every Competitor Has One (American Marketing Association), Emerald Publishing Limited, Leeds, pp. 43-58. https://doi.org/10.1108/978-1-80455-298-820231006
Publisher
:Emerald Publishing Limited
Copyright © 2024 Ted Moser, Charlotte Bloom and Omar Akhtar